April eNewsletter

Social Media

To be Liked or Not to be Liked ... Is that the Question?

Social media has changed and will forever affect the ways in which we interact with consumers, businesses, customers, families and friends. It is at times annoyingly impersonal and yet necessary for connecting. It is a always a proverbial double-edged sword.

This month we review the following:

1. Social Media Metrics: What is and is not important
2. Banking and Social Media: Trends in the industry
3. cbsi Social Media: How cbsi can help  
4. cbsi Product Feature: Ride Share 
5. Talking Business

Hope you "Like" this issue!



Social Media Metrics: What is and is not important

The links below recommend the measurable metrics that matter most when evaluating social media statistics.

All of the Social Media Metrics That Matter

Which Social Media Metrics Will Matter in 2018

The Single Most Important Social Media Marketing Metric

Banking and Social Media: Trends in the industry

Social media is a driving force within the Banking and Financial Services Industry. Consider these Trends below and determine how this information supports your business.

2018 Social Media Trends Report for Financial Services and Insurance

Top 5 Mobile Banking Trends to Watch in 2018

6 Social Media Trends in the American Banking Industry

cbsi Social Media

Do you offer customers a way to reach you via Twitter, Facebook or any other form of Social Media? If so is it working? Do you know?

For several years, cbsi has been working with outside resources and internal tools to best understand how to create, measure and interact with customers through many social media channels.

If you are interested in learning how cbsi can help you with your Social Media plan, email us at

cbsi Product Spotlight: Ride Share Protection

cbsi launched it's new new travel benefit perfect for most every cardholder: Ride Share Protection

Custom-designed, Ride Share provides incredible peace of mind and protection for those cardholders that use Ride Share services such as Uber© and Lyft©.  
Click HERE to learn more about this benefit and how you can offer this product to your cardholders.

And watch the Talking Business section below where cbsi Chief Operating Officer, Gerard Garofolo, discusses the creation of Ride Share.  

Ken Kraetzer: Talking Business, Ride Share Conversation

This month, Ken Kraetzer, interviewed cbsi Chief Operating Officer, Gerard Garofolo, regarding the creation of the Ride Share program.
Watch the interviews HERE.