April eNewsletter 2019

It's Truly a Connected World ...

There are multiple points of view regarding Social Media. It's the cesspool of humanity. It's a place to stay connected with family and friends who lives hundreds of miles away. It's a place to learn. It's a place to be conned.

Guess what? It's all of those things depending upon how you use it.

One thing that is true and real is that our customers today have come to rely upon Social Media to connect with businesses in ways never before imagined. And to that end, your connection with your customers demands that you have a Social Media Vision (SMV), not simply a strategy and tactics.

In this absolutely packed issue we provide you with ample resources to help you create your SMV so that you can connect better with your customers.

Dive in. Enjoy being Social.


Recommended Reading

This will keep you busy. Perhaps you're on a train ride home from work right now!


Social Media and the Financial Services Industry

4 Insurance Brands That Excel at Customer Care on Social Media

Social Media Marketing For Insurance: Dos and Don'ts

9 Financial Brands That Are Totally Killing It on Social Media

Social Media In Insurance Marketing Today

9 Financial Services Marketing Techniques You Must Try in 2019

7 Ways to Generate More Social Media Traffic in 2019

Why Your Brand Needs to Invest in Social Media

How To Create Healthy Social Media Ecosystems In The Era Of The 'Momo Challenge'

Tech Experts: What You Post Online Could Be Directly Impacting Your Insurance Coverage

Promoting your financial services with video marketing

Best Examples of Financial Services Social Media Marketing

Social Media and the Financial Services Industry

cbsi BLOG

This month, cbsi's Stephanie Corritori, offers insights into the world of Social Media and it's impacts on all types of businesses in both her blog and her one-on-one discussion with cbsi's Talking Business eMagazine.

VIDEO: Talking Business interview with Stephanie Corritori

cbsi Products: Meltwater Analytics

cbsi's Jack Hojnar and Ken Kraetzer discuss how cbsi analyzes Social Media conversations to find ways to better serve its customers. Such tools allow cbsi to both serve customers and gain a better understanding into the needs of consumers and the financial institutions that support them through Benefits.

Watch the interview HERE.

Also, for the first time, cbsi makes publicly available its Social Media Report for March. This report is a summary review of the activity related to cbsi Benefit Products.

Read the report HERE.

Social Media Conferences

Check out these Social Media Events and Conferences ...

Social Media Strategies Summit, Chicago, April 30-May2

SOCIAL FRESH 2019, November 13-15

The 11 Best Social Media Conferences to Attend in 2019

Top Social Media Conferences for 2019

Talking Business

Do you follow Ken Kraetzer's Talking Business eMagazine? If not you should.

This month, Ken meets with several industry professionals to discuss all things Social Media and his video compilation is worth watching.

Watch the Preview video HERE.

To sign up for Talking Business, click HERE.

cbsi Discount to Card Forum

Card Forum 2019 (May 21-23 in New Orleans)

Card Forum is built for card and payment executives representing issuers, payment networks, merchants and retailers. Don’t miss cutting-edge insight from the industry’s most admired and innovative institutions that include Walmart, HSBC, TD Bank, RBC and many others.

The 2019 event features in-depth case studies and targeted networking to ensure that you’re making the most of your time away from the office and coming back with actionable strategies.

Get your ticket with promo code CBSI to receive a $200 discount off current rates.

Questions?  Email us at

Congratulations to cbsi's Ken Kraetzer

cbsi vice president Ken Kraetzer has an avocation in media doing a radio show every Monday 2:30 to 3 PM on WVOX 1460 AM in nearby New Rochelle, NY. 

The show, called the "Sons of the American Legion Report," covers the story of veterans and military member with regular coverage of West Point and the Army football team. 

On May 3rd Ken and his media team will receive an "Excellence in Broadcasting Award" from the New York State Broadcasters Association at a luncheon in New York City.  A highlight for Ken is covering the annual Army-Navy football game and interviewing the players, coaches, students and many alumni who attend.

Please wish Ken congratulations through his Twitter account: @kenKraetzer